Delux was established by Göran Sjöholm in 1990. It is a Finnish family company specialized in interior textile field with the sales office is in Turku and Tallinn. Our main goal is to develop new functional products which guarantee the best possible sleep.

Continuous product development and customer based solutions are our core competences. Our product development runs in our offices in Turku,Finland and Tallinn,Estonia; but we have a factory in Viljandi, Estonia. Our marketing team’s goal is to develop new innovative and tempting products to meet and exceed the high requirements of the textile markets in Europe.

We focus on the products that have influence on your well being; ergonomic and relaxing products; products that eliminate dust mites, moisture and static electricity from your bed.

The Delux brand has grown into a highly valued and recognizable brand throughout Finland. According to a general marketing survey, an amazing 80% of women in Finland know the brand and associate it with luxury and high quality bedding products at affordable prices.

At Delux we have a passion to develop products that give you the best possible sleep comfort. We focus on eliminating moisture, dust mites and bacteria – giving you ergonomic and healthy relaxing sleep you can ever have.

We are very proud that our products meet the highest quality standarts. Due to our modern production technology our prices also give a positive surprise.

Is to discover a variety of ways to help people obtain optimal sleep in order to get the most out of their lives. People tend to undervalue themselves and their bedding, even though they spend a third of their lifetime in bed. This much time in a poor bed results in a restless sleep, which in turn affects energy level, concentration, creativity and health. Better quality sleep gives a better quality life!

Delux has many good years behind and is confidently looking at many good years to come. People at Delux work hard to be perfect partners for their clients and to give even better warehousing/logistic services. Delux is building 2700 sqm of more efficient logistic space in Viljandi. In Tallinn, a new showroom and head office is opened, as well as additional space for design and product development. Delux target is to develop and sell irresistible bedding products for the world market.


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